I came across a very in-depth analysis of how Apple will need to sell the iPhone over the next 18 months to reach their target of  10M units. I think this really adds to the iPhone criticism (well Apple criticism) that they have been far too ambitious in their sales targets.

Communities Dominate Brands: Crunching numbers for iPhone: benchmarks, regional and quarterly, to reach 10 Million

Everyday I get this feeling that the iPhone and the Newton story may end up being very similar.

I think that most of the critics have hit the problems on the nose and Apple really face an uphill struggle here - the decision to create such hype and set such high figures may well come to be a big mistake. I think the initial iPhone purchases may not get the experience that they want - especially with the keyboard.

BTW The video from Apple I posted from yesterday really is interesting on second viewing - if you watch you can see how the demonstrator is having to turn his finger on it’s side for some functions - this is exactly where this touch screen is supposed to be different - no stylus needed.

I guess the hype before Friday is nothing compared to next weeks deluge from reviewers - that could be the week that makes or breaks this idea.

Popularity: 55% [?]

This entry was posted on Tuesday, June 26th, 2007 at 2:29 pm and is filed under iPhone. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.