Came across this quick note on mobile advertising and people preferences:

Mobile advertising - Users in Britain prefer text ads than banner ads… - MobilOpen : the Off Deck Mobile Internet Group

Seems to make sense to me - I prefer  text to pictures - it is easier to read less intrusive and uses up less of my mobile bandwidth (great for cost and page load speed). As Google found this out for web search results a few years ago should we really be surprised by this?

Popularity: 44% [?]

This entry was posted on Wednesday, July 11th, 2007 at 7:46 am and is filed under Business, mobile adverts. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.